Cidrerie Feugères was born from a place: a former cider farm at Les Petits Feugerets, in La Chapelle Souëf, in the heart of the Perche, idle since 1966. Guillaume Relier, an architect, restored the buildings, from the cellar to the orchards, before teaming up with Matthieu Lacour-Veyranne, a Perche cider maker, to bring the site back to life.
Their ciders are organic and AOP Cidre du Perche: natural fermentation, wild yeasts and hand harvesting from high-stem orchards of old local varieties. The estate offers five cuvées, juices, a cider vinegar, and tours and workshops by appointment.
The website had to live up to the place: convey the orchards, the cellar and the Tanvez hydraulic press before the first visit, present the cuvées and workshops clearly, and make people want to book.
RD Agency designed and developed the website around a full-screen video opening, with an orchard scene picked at random on each visit and optional ambient sound. An editorial layout built around a slab-serif typeface, with particular attention paid to security.
Every image and video has been carefully optimised for performance, so the website stays fast on every screen.
• ORCHARDS • CIDER • PERCHE • PRESS • ORCHARDS • CIDER • PERCHE • PRESS •
The website cidrerie-feugeres.com immerses visitors in the world of Les Petits Feugerets from the very first second. Orchard videos, photos of the cellar and cuvées presented one by one tell the story of an estate coming back to life.
Understated, fast and mobile-friendly, it naturally leads to what matters: discovering the ciders, booking a tour or a workshop, and coming to Les Petits Feugerets.
